AI Shortlist / Security
identity security Who ChatGPT, Perplexity, and Gemini name when B2B buyers ask about identity security.
12 prompts · 36 answers · Data as of Oct 26, 2026, 12:45 PM ET · Methodology
IS MY COMPANY ON THE SHORTLIST?
SHARE OF VOICE
Who AI recommends All engines ChatGPT Perplexity Gemini
12/36 · 33%· score 55 2 CrowdStrike Falcon Identity Protection
11/36 · 31%· score 46 11/36 · 31%· score 53 10/36 · 28%· score 47 5 Microsoft Defender for Identity
10/36 · 28%· score 42 6 Microsoft Entra ID Governance
10/36 · 28%· score 42 7 Microsoft Entra ID
9/36 · 25%· score 34 8 Okta Identity Governance
9/36 · 25%· score 36 9/36 · 25%· score 47 8/36 · 22%· score 42 8/36 · 22%· score 40 7/36 · 19%· score 33 6/36 · 17%· score 28 14 SailPoint Identity Security Cloud
6/36 · 17%· score 19 15 SentinelOne Singularity Identity
6/36 · 17%· score 23 Mentions out of 36 successful answers across all three engines.
BUYER PROMPTS
What we asked, ranked by buyer intent These are the questions buyers type when they are close to choosing a tool, not when they are just learning. We rank them by how close the wording is to a purchase: price and budget questions first, then switching and "alternatives to" questions, then head-to-head comparisons, then "best tool for my kind of team". Each prompt was asked once in ChatGPT, Perplexity and Gemini, with no login, chat history or personalization. Full methodology
#1 · Active switch or alternatives search SailPoint alternatives #2 · Segment-specific best-of shortlist best identity governance and administration for mid-market #3 · Segment-specific best-of shortlist best identity governance for cloud-first companies #4 · Category best-of shortlist best ITDR vendor 2026 #5 · Category best-of shortlist best browser-based identity security #6 · Category best-of shortlist best identity deception and credential theft detection #7 · Category best-of shortlist best identity security posture management platform #8 · Category best-of shortlist best identity threat detection and response tool #9 · Category best-of shortlist best tool to detect identity attacks in SaaS #10 · Category best-of shortlist best tool to manage user access reviews #11 · Category best-of shortlist best tool to stop phishing and account takeover in the browser #12 · Category best-of shortlist top identity security startups COMPARE
Head-to-head in this niche Brand A Select Silverfort CrowdStrike Falcon Identity Protection Okta Microsoft Defender for Identity Microsoft Entra ID Governance ConductorOne Okta Identity Governance Microsoft Entra ID Push Security Saviynt Semperis Veza Lumos SentinelOne Singularity Identity SailPoint Identity Security Cloud SailPoint Saviynt Identity Cloud Remediation C1 Zluri Omada Identity LayerX Huntress Managed ITDR Obsidian Security Aembit Beyond Identity Socure Island Permiso One Identity Manager CrowdStrike HYPR Oleria Proofpoint Identity Threat Defense Oasis Security Token Security Malwarebytes Browser Guard Silverfort ITDR Microsoft Entra Omada Brand B Select Silverfort CrowdStrike Falcon Identity Protection Okta Microsoft Defender for Identity Microsoft Entra ID Governance ConductorOne Okta Identity Governance Microsoft Entra ID Push Security Saviynt Semperis Veza Lumos SentinelOne Singularity Identity SailPoint Identity Security Cloud SailPoint Saviynt Identity Cloud Remediation C1 Zluri Omada Identity LayerX Huntress Managed ITDR Obsidian Security Aembit Beyond Identity Socure Island Permiso One Identity Manager CrowdStrike HYPR Oleria Proofpoint Identity Threat Defense Oasis Security Token Security Malwarebytes Browser Guard Silverfort ITDR Microsoft Entra Omada Pick two brands to see mentions per engine and shared prompts.
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METHODOLOGY
Engines: ChatGPT, Perplexity, Gemini. This niche: 12 prompts, 36 successful answers. Tested 2026-10-26. A mention is one successful answer that names the brand. Share of voice is mentions divided by total successful answers in the niche. Results are a point-in-time snapshot of model answers, not a traffic ranking.